Our story

The bag’s name was inspired by combining her two children’s names ELI & ALI. Parenting a child on the Autistic Spectrum, Hosai knows first-hand the complexities that come with managing the demands of her child with special needs & knows that all parents of all children could benefit from her innovative multi-purpose Mom Bag to be better organized, well packed and prepared on the go. As a first-time mother, Hosai was struggling to stay organized while on the go. Whenever she packed the diaper bag, she would be either over packed or she would forget to pack enough for her baby. The idea was to design a product that has a similar structure to a drawer in a closet with each drawer storing a specific category of the product. Bottom section, middle section and top section. Each section will be easily inspected and refilled and can be accessed without the difficulty & time going through everything in the bag. The compartments of the bags are well-thought-out, to fit the needs of all essentials. It is made with materials that are both durable and luxe in appearance. This passion project is only the beginning of Hosai’s line of products, her enthusiasm and drive to innovate will surely keep you captivated and eager for what’s next.